March 25, 2025
Keeping up with customers shouldn’t feel like a never-ending phone tag game. But let’s be real—leads pile up, follow-ups get missed, and before you know it, suddenly, that “ready to sign” customer is working with someone else. Not exactly the best way to grow a business.
That's why roofers are replacing sticky notes and mental juggling with smart software that actually keeps up.
No more going through old texts, no more “Did I call them back?” moments—just smooth, stress-free customer management that keeps the jobs (and cash) rolling in.
So, which roofing software will make life easier in 2025? Let’s find out!
Key Takeaway
- Challenges: Scattered Customer Information, Inconsistent Customer Communication, Missed Follow-Ups and Lost Sales, Difficulty Scaling as the Business Grows, etc.
- What to Look for in Roofing Customer Management Software?: Easy Lead Tracking, Automated Follow-Ups, Smart Scheduling, Detailed Customer History, etc.
- Top Roofing Software for Customer Management in 2025: Rooferbase, JobNimbus, Acculynx, etc.
- How does roofing software change the game when it comes to customer management?: Customers Stay Happy, Customers Keep Coming Back, Appointments Stay on Track, No More Lost Leads, etc.
- Questions to Ask When Choosing Roofing Software: What type of security is in place for customer data? Is it easy for my team to use? Does it integrate with other business tools?
Why the Shift to Roofing Software for Customer Management?

They say 80% of roofing companies shut down within two years, and 96% don’t make it past five. Tough odds, right? But if you don’t want to be just another statistic, it’s time to embrace technology. The companies that last are the ones that adapt, so why not set yourself up for success from the start? (Source)
But what exactly was holding roofing businesses back in the first place? Let’s take a look at the challenges that made this shift necessary.
1. Scattered Customer Information
- Customer details are spread across emails, spreadsheets, and notebooks.
- Retrieving past interactions or purchase history takes too long.
- Important details often get lost, leading to missed opportunities.
2. Missed Follow-Ups & Lost Sales
- No system to track when to follow up with leads.
- Sales opportunities slip away due to forgotten callbacks or emails.
- Leads go cold without consistent engagement.
3. Inconsistent Customer Communication
- Different team members provide conflicting information.
- Customers get frustrated repeating their concerns.
- No centralized record of past conversations leads to impersonal service.
4. Scheduling Conflicts & Missed Appointments
- Manual appointment booking increases the risk of double bookings.
- No automated reminders, leading to missed meetings.
- Poor scheduling causes delays and wasted time on rescheduling.
5. Time-Consuming & Error-Prone Data Entry
- Customer details must be manually updated across multiple systems.
- High risk of typos, missing data, or outdated information.
- Valuable time is spent fixing errors instead of serving customers.
6. Slow Issue Resolution
- Complaints and service requests aren’t properly logged or tracked.
- Customers wait too long for responses or solutions.
- Unresolved issues lead to repeated problems and dissatisfaction.
7. Lack of Customer Insights & Personalization
- No data to understand customer preferences or buying behavior.
- Hard to offer tailored services, promotions, or recommendations.
- Customers feel like just another number instead of valued clients.
8. Difficult to Scale as Business Grows
- Managing more customers manually becomes overwhelming.
- No structured system to handle a growing volume of inquiries.
- Missed opportunities for repeat business, referrals, or upselling.
So, it’s no surprise that 13% of companies now say investing in a CRM platform is one of their top sales priorities.
Check out How to Choose the Best Roofing Software for Your Business
What to Look for in Roofing Customer Management Software?

Customers calling, leads piling up, appointments overlapping, sound familiar? The right software keeps everything in check, so you are always on top of things. Here’s what
to look for:
1. Easy Lead Tracking – Never lose a potential customer again.
- Automatically capture and organize new leads.
- Track progress from the first contact to closing the deal.
- Quickly identify leads that need attention.
2. Automated Follow-Ups – Stay engaged without extra effort.
- Schedule follow-ups to maintain customer interest.
- Send automated emails or texts at the right time.
- Reduce the risk of losing leads due to missed callbacks.
3. Seamless Communication – Keep all interactions in one place.
- Store all texts, emails, and calls in a single system.
- Instantly access past conversations with any customer.
- Ensure smooth team coordination without message forwarding.
4. Smart Scheduling – Avoid conflicts and missed appointments.
- Book jobs, estimates, and meetings with ease.
- Prevent double bookings with a well-organized calendar.
- Keep schedules clear for both customers and the team.
5. Detailed Customer History – Access important details instantly.
- Store job records, service history, and preferences in one place.
- Quickly check past work details, materials used, and special requests.
- Provide a better customer experience with personalized service.
Read: Top Roofing CRM to Increase Efficiency in 2025
Top Roofing Software for Customer Management in 2025

1. Rooferbase
Rooferbase is a new roofing-specific software designed to streamline customer management from lead capture to job completion. It centralizes client data, automates follow-ups, and enhances communication, helping roofing businesses strengthen customer relationships and improve efficiency.
Key Features:
- Centralized Customer Database – Store and access client details, job history, and interactions in one place.
- Lead Tracking & Nurturing – Capture, organize, and follow up on leads efficiently.
- Automated Follow-Ups – Schedule reminders to keep prospects engaged without manual effort.
- Customizable Proposals – Generate branded, professional quotes tailored to customer needs.
- Client Communication Tools – Maintain clear, documented communication for transparency and trust.
- Fast & Accurate Estimates – Provide quick, error-free quotes to keep customers engaged.
- Smart Scheduling – Avoid double bookings and keep schedules organized.
Pros:
- Enhanced Customer Engagement – Automated follow-ups guarantee timely communication and foster better relationships.
- Time Savings – Reduce manual work with automated processes and centralized data.
- Increased Professionalism – Branded proposals and clear job tracking enhance credibility.
- Stronger Client Trust – Organized communication keeps customers informed and confident in your service.
2. AccuLynx
A roofing management platform that helps roofing companies streamline customer interactions, organize client data, and improve communication for roofing projects.
Key Features:
- CRM System – Keeps track of customer details, job progress, and sales.
- Automated Communication – Sends follow-ups and updates to customers automatically.
- Customer Portal – Lets clients check project updates and access documents.
- Document Storage – Saves and organizes contracts, job photos, and other important files.
Pros:
- Easy to Use – Its simple layout makes managing customers and jobs easier.
- Helpful Support – Quick customer service when help is needed.
- Good Communication Tools – Built-in texting and email keep customers updated.
What people think:
"The text features are nice for quick and easy communication with clients and leads, the email automations allow us to send our leads important information that could help us close deals."
Cons:
- Takes Time to Learn – Some features may take extra training to understand.
- Mobile App Issues – The app has some performance problems and is not as smooth as the desktop version.
- Costly for Small Roofing Businesses – Pricing, including add-ons, can be expensive.
What people think:
"The learning curve was just too hard for some of my coworkers. I believe the vast array of features and tools provided were intimidating for them."
3. JobNimbus
A contractor-focused solution that enables roofing contractors to manage customer relationships efficiently, automate follow-ups, and track client interactions throughout roofing projects.
Features
- Customer Database – Stores all customer details, job history, and interactions for easy access.
- Lead Tracking – Keeps track of potential customers from first contact to project completion.
- Scheduling & Reminders – Ensures timely follow-ups with automated notifications.
- Document & Photo Storage – Organizes contracts, photos, and notes for better customer communication.
- Estimates & Invoices – Sends professional estimates and invoices, keeping customer payments organized.
Pros
- Easy Customer Tracking – All customer info, past jobs, and communications are stored in one place.
- Automated Follow-Ups – Reduces missed appointments with reminders and notifications.
- Smooth Integration – Works with QuickBooks and other tools to keep customer records accurate.
What people think:
"I like being able to add customers and then right away you can schedule them and make any changes very easily."
Cons
- Mobile App Limitations – Some users find it harder to update customer details on mobile.
- Occasional Bugs – System glitches can disrupt customer tracking and scheduling.
- Internet Dependency – Since it’s cloud-based, access to customer data may be affected by outages.
What people think:
"BUGS! Lots of Bugs!!! No offline version. This is a cloud software. It routinely goes down and locks you out of your customer data and job information."
4. iRoofing
A roofing solution that enhances client relationships by providing clear project insights, professional presentations, and seamless communication.
Features:
- Customer Database: Stores client details, project history, and communication logs for easy access and better relationship management.
- Schedule Appointments: Set up meetings and follow-ups directly from the app to stay on top of customer interactions.
- Track Job Statuses: Monitor project progress and update clients in real-time.
- Photo Documentation: Allows contractors to snap, tag, and share project photos instantly, keeping clients informed about progress
Pros:
- CRM: Direct Messaging, Proposals, and Contract Signing
- Mobile Accessibility: Compatible with iOS and Android devices, allowing contractors to manage customer data and projects on-the-go.
- Professional Image: Digital presentations help contractors build credibility and client trust.
What people think:
"I love that you can go to the job more prepared which give you the ability to be safe and spend more time with a customer."
Cons
- Connectivity Issues: Connection loss during measurements or orders can disrupt workflow and require follow-up calls.
- Limited Integration: This doesn’t fully sync with tools like Xactimate, requiring manual sketch input.
- Learning Curve: Advanced features may take time to learn, especially for less tech-savvy users.
What people think:
"It's hard to think of ANYTHING. I suppose (as a business owner) cost could go down a bit."
Go Through: Introduction to Roofing CRM: What You Need to Know
How does roofing software change the game when it comes to customer management?

1. Customers Stay Happy: Fast responses, clear updates, and no miscommunication. That’s the recipe for happy customers.
2. More Leads Turn Into Paying Customers: No more losing leads just because someone forgot to follow up. Every opportunity is tracked and nurtured.
3. No More Lost Leads: Have you ever had a customer slip away? With everything organized in one place, that won’t happen anymore.
4. Customers Keep Coming Back: When people get great service, they remember. And when they need roofing work again, guess who they will call? Of course, YOU.
5. Conversations Feel More Personal: With all customer details in one place, you are not just another roofer, you remember their last job, their preferences, and even their dog’s name.
Attention!! 71% of consumers expect personalized interactions from businesses, which roofing CRMs facilitate through centralized customer data and tailored communication.
6. Faster Replies = Happier Customers: Nobody likes waiting days for a response. With automated tools, quick replies become the norm.
Did you know: Nearly 78% of consumers would like to communicate with a business via text. So keep up with the speed.
7. Appointments Stay on Track: No more missed or double-booked appointments. Customers get reminders, and your schedule stays tight.
Note: 83% of consumers like to get appointment reminders via text, but only 20% of businesses do so.
8. More Referrals Roll In: Happy customers don’t just come back—they bring their friends, family, and neighbors with them.
9. You Know What Customers Want: Detailed insights help you understand what works so you can offer better services and keep customers coming back.
By the way, did you know: 54% of consumers would like to receive promotions via SMS, but only 11% of businesses send them.
10. Your Business Looks More Professional: Clear communication, organized scheduling, and great follow-ups make you look like the roofing pro that you are.
Learn: How to Improve Customer Retention in the Roofing Industry.
Some important questions to ask when choosing roofing software

Along with all the features you are looking for, here are some key questions to keep in mind:
1. What type of security is in place for customer data? – You don’t want sensitive info at risk. Strong security keeps it safe.
2. Is it easy for my team to use? – If it’s too complicated, no one will use it. A simple system means better results.
3. Does it integrate with other business tools? – It should connect with your invoicing, accounting, and other systems to save time.
4. Is it scalable as my business grows? – You don’t want to switch software every few years. It should grow with you.
These might not be the first thing you think about, but they are just as important as the features you seek!
Conclusion
Roofing is already a lot of work. Keeping up with so many customers? That’s even harder if things are all over the place. In 2025, no one has time for lost customer information or missed follow-ups.
The right software keeps everything in one place, updates running smoothly, and customers happy. Think of it as an extra set of hands (that never needs a break). So, are you making things harder than they need to be, or is it time to run your business smartly?
If your goal is to run your business smartly, the choice is simple—go with Rooferbase.
About Rooferbase
Boost customer management with Rooferbase—the newest roofing CRM built for 2025!
Streamline leads, automate follow-ups, and strengthen client relationships. Try Rooferbase today and take your roofing business to the next level!
Frequently Asked Questions
1. What is the best roofing software for customer management in 2025?
The best roofing software for customer management in 2025 helps roofing companies track leads, manage client communication, schedule jobs, and generate accurate roofing estimates. It should also integrate with all the tools for affordable roof measurement reports and offer real-time updates from the job site.
2. Is roofing software useful for small and large roofing companies?
Definitely!!! Whether you are managing residential roofing jobs or large commercial roofing projects, the right roofing software can scale your business, making it easier to handle customer relationships, scheduling, and estimates.
3. Is roofing software worth the investment?
Absolutely! The right roofing app keeps customers happy, reduces mistakes, and saves time with accurate measurements. In the busy roofing industry, it helps track roofing materials, manage jobs better, and boost roofing sales by keeping everything organized and running smoothly.